Stovall Realtors

We’re Everywhere
May 10th, 2010 9:28 AM

How many of you have seen our billboards around town? Raise your hands. I can’t go anywhere without someone stopping me and telling me that they see our signs and our advertising everywhere! I tell them that that’s good because we are spending a lot of money to be seen. Oh, you can put your hands down now.

Really, the billboard campaign is a lot fun, but I’m afraid that the agents have an unnatural attraction to their 2-D representation. Really. They are always talking about their board location. I think that they drive by everyday to make sure that they are still there. Whenever the locations change they freak out . As if the wind blew their picture off into the Western sky. Come on folks, they change once a month. It’s not like Gloria or Gene or Terri have to climb up there and move the board themselves. Wait a minute, maybe that’s an idea. We could save the labor and the agents would always know where their mini-me is located. Well, that’s probably not a good idea since the idea is to help them sell real estate.

Maybe YOU would like to get in on our little "board" game. As you’re driving around town, make a note of the location of the Stovall Realtors billboards. Be the first to name 6 of the locations correctly and you’ll win a Go Team T-shirt. That shouldn’t be too hard since we are literally everywhere.

Steve Stovall


Posted by Stovall Realtors on May 10th, 2010 9:28 AMPost a Comment (0)

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That Was Good, But This Would Have Been Better
May 28th, 2010 12:58 PM

It’s a story of missed opportunity. The opposite of choosing between the lesser of two evils; it’s choosing between two goods. It’s like when you are enjoying some television show, then during the commercial you flip to another channel to find that you have just missed your all-time favorite movie. It’s like when you returned from a fun-filled family trip to the Metroplex only to find a message on your answering machine from a friend who would have offered you four free tickets to a Carrie Underwood concert. She was playing at the Cotton Bowl on that very weekend – and you love Carrie Underwood! It’s the "I could have had a V-8" syndrome.

If you’re thinking about refinancing your home, which is good, you may need to consider another option which may be better. It might be the right time for you to take the equity out of your existing home and apply it toward the purchase of another home. By doing this you would get a cheaper rate and a better house.

The decision to refinance or re-purchase isn’t always as straight forward as you may think. Refinancing is an attractive option because you can often lower your payments, use the equity in your home to pay for the closing costs, and sometimes even shorten the term of your loan. You stay in the same house and have lower payments. What could be better than that? Nothing, if you plan to stay in your present home for at least three years, but did you catch the part about using your equity to pay for the cost of the refinance. Many people are not aware that there is actually a cost to refinance, and it’s about the same, and sometimes more, than the cost to set up a new loan. When you refinance you are actually buying your house from yourself. My point is that if you are in the market to buy your house back, why not look around?

This is an excellent time to reposition, particularly if you are moving from the middle price ranges where supply is scarce to the upper price ranges where supply is ample. You may be in the enviable position of being in a seller’s market as a seller, and a buyer’s market as a buyer! While this may not be true for every price range and area of town, it is something to consider. So, before you run out and refinance you need to check out the rest of the market.

Also, consider the Opportunity Cost of refinancing. You can either roll the fees into your loan, which increases your loan balance and reduces your equity; or you can pay the costs up front – which does not lower your equity position. If you roll the costs into your loan, calculate how long it will take to recapture the fees in the amount of your payment reduction. This is your breakeven point. If you need to sell your house before your breakeven point then you will lose money because the reduction in your payments caused from your lower interest rate was not enough to pay for the fees involved in the refinance. If you decide to pay the costs up-front, your breakeven point remains the same but you also need to factor in what else you could have done with the cash (i.e. interest bearing loans, etc.)

Refinancing is a good thing, but I would hate to see you look back in a year or two and say, "I could have had a V-8!" (or a four bedroom.)

Steve Stovall


Posted by Stovall Realtors on May 28th, 2010 12:58 PMPost a Comment (0)

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